Top 5 Photo and Video Apps Performance in Italy for Q4 2021

Instagram

Instagram saw a steady performance in Italy during Q4 2021. Weekly downloads peaked at around 132K in the week of December 20, while weekly active users hovered around 18M, peaking at 18.3M in the final week of December. Weekly revenue fluctuated, reaching a high of approximately $891 in late September and settling around $555 by the end of the quarter.

YouTube: Watch, Listen, Stream

YouTube: Watch, Listen, Stream exhibited robust performance with weekly revenue ranging between $45K to $53K. Downloads saw significant growth, peaking at 85K in the last week of December. Active user numbers were consistently high, reaching 30.3M in the week of December 20.

Snapchat

Snapchat showed varied performance metrics. Weekly downloads peaked at 53.6K in the week of December 20, while active users saw an increase, peaking at 5.7M in the same week. Revenue remained relatively low but increased to $36 in the same period.

FaceApp: Perfect Face Editor

FaceApp: Perfect Face Editor experienced a notable spike in downloads, peaking at 86.6K in early November. Weekly revenue also showed an upward trend, peaking at $50K by the end of December. Active users increased throughout the quarter, reaching 435K in the last week of December.

Google Photos: Backup & Edit

Google Photos: Backup & Edit had a consistent performance with weekly downloads peaking at 24K in the week of December 20. Revenue saw a gradual increase, peaking at $16K in the last week of December. Active users grew steadily, reaching 8.6M in the same period.

For more detailed insights and data, visit Sensor Tower.